Question

How do you reduce dealer attrition?

Short answer 27 words

Make dealers successful: send them leads, give them clear standards and fair support, and show them the data on their own performance. Listen to why dealers leave.

The fuller answer

Dealers leave when the brand feels like cost without return.

Visible, fair measurement helps.

Why dealers stay

Leads

The brand sends them business.

Clarity

Standards are clear and fair.

Support

Help when something is wrong.

Visibility

They see their own numbers.

Mistakes to avoid

  • Measuring dealers without helping them

    Instead: Pair every score with support and a route to improve.

Your next steps

Today

  1. List dealers who left in the last year and why.

This week

  1. Check which dealers get the fewest leads.

This month

  1. Share each dealer's own scorecard.
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Related questions

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