Glossary

Share of voice (AI)

A Visibility term, defined for businesses with locations.

Locus Intelligence team
Updated 2 min readVisibility · Attract

Definition 19 words

The share of questions in a set for which an engine names a given business, compared with its competitors.

In practice

Track it per location and per engine to see who is named instead of you.

Related terms

AI visibilityGEO (generative engine optimization)Answer engine
Visibility by Locus IntelligenceVisibility tracks this, per location

It asks every engine the real questions for your category each week, records who was named and which sources were used, and tells you what to fix. Free for one location.

Check your AI visibility

Read next: AI search visibility metrics: what to measure.

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Guide · Visibility · 10 minGoogle Business Profile audit

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Free tool · Reach · 2 minutesAI visibility checker

Whether ChatGPT, Gemini, Perplexity and Claude name you, and who they pick instead.

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