Dealer marketing platform: every dealer found, tracked and answering every enquiry
Your brand creates the demand.
Every dealer should catch it.
Locus Intelligence is a dealer marketing platform that gets every dealer found in search, maps and AI answers, tracks every call and enquiry to the dealer that received it, and shows you which dealers answer and which let demand slip away.
For brands with a dealer networkFree network auditEvery call tracked to the dealer
Visibility
Reach
Desk- Call tracking
Locus IntelligenceCobalt Paints · 240 dealers · this week- Riverside Hardware · ColumbusNamed by 4 of 5 engines · 18 of 19 calls answered · 22 enquiriesBest1 of 240
- Eastgate Supply · PhoenixNamed by 3 of 5 · 12 of 15 calls · 14 enquiriesOn track38 of 240
- Harlow Building Center · LeedsNamed by 1 of 5 · 7 of 13 calls · 8 enquiriesWatch171 of 240
- Delta Tile and Paint · HoustonNamed by 0 of 5 · 2 of 14 calls · 3 enquiriesWeakest, fix drafted240 of 240
Best to weakest dealer, one list. Found, answered and enquired per dealer, and the fix each one needs.See the weakest dealer rise
Two hundred and forty dealers, one view. The demand is already there. The gap is who answers it.
The problems of selling through dealers
You pay to create the demand. A dealer decides what happens to it.
A customer searches for your brand, finds a dealer and calls. Nobody picks up, or the dealer pushes another brand. Sales reports show what sold, never what was asked for.
Wrong hours, missing categories, no photos, a closed branch still listed. Customers find the dealer, then lose trust in the brand.
Brand-funded campaigns, dealer-funded campaigns and nobody who can say which dealers actually follow up the leads they get.
The regional average hides the dealers dragging it down. By the time sales data shows a decline, the quarter has gone.
How the products work for a dealer network
Found, tracked, answered, at every dealer.
Each product does one job. Together they follow the customer from the brand's demand to the dealer's counter, and one view shows every dealer.
Every dealer found for your brand, nearby
Visibility shows whether AI answers name your dealers. Reach keeps every dealer profile, listing, review and post right.
VisibilityReachEvery call and enquiry tracked to the dealer
Call tracking ties each call to the dealer and the source that drove it. A page per dealer and a dealer locator send customers to the right counter.
Nobody waits, nobody slips
Desk answers the call or message the dealer missed, books it or hands it to the dealer with the whole thread, and follows up until the customer arrives.
DeskIntelligence runs across all three: one view of every dealer, the weakest first, the reminders and escalations sent, your approval on anything customer-facing.
The weakest dealer
See which dealer lets demand slip. Fix it before the quarter closes.
Cobalt Paints, 240 dealers, four weeks. Scroll to follow it through.
- 01Your best and your weakestRiverside gets 22 enquiries a week from search and calls. Delta gets 3. Same brand, same campaign.
- 02Why the gapNot named by any AI engine, 12 of 14 calls unanswered, no dealer page on the locator.
- 03Reminders sent, approve in one tapThe dealer owner and the regional head are notified, and the profile, locator entry and call cover are drafted.
- 04Four weeks laterDelta gets 15 enquiries a week. The next weakest dealer is already on the list.
Recommended plan
Start with the network audit. Scale to the whole network.
From a free audit to a managed network
The free network audit scores every dealer. Brands with 2 to 49 locations can use the Growth bundle. From 50, Locus Intelligence Enterprise adds governance by region and brand and a managed team that runs it with you.
Bundle contents and price: coming soon.
- Visibility: every dealer named in AI answers
- Reach: every dealer profile, listing, review and post kept right
- Desk: every missed call and message answered and handed over
- Call tracking: every call tied to the dealer and the source
- Network view: best to weakest, reminders and escalations by region
Industries
Made for how your industry sells.
FAQ
Dealer networks, answered.
What is a dealer marketing platform?
Software that helps a brand that sells through dealers get every dealer found, track the calls and enquiries each one receives, and see which dealers follow up and which do not. Locus Intelligence does it with one view of every dealer and the fixes drafted for your approval.
Do dealers need to install anything?
No. Profiles, listings, call tracking and Desk are set up from the brand side. Dealers see only what you give them access to.
Does this replace our dealer locator?
No, it works with it. The store locator and dealer locator pages can sit on the same platform, and every dealer entry carries its tracked number and its own page.
How do we see which dealer is weakest?
The network view ranks every dealer on found, answered and enquired, shows the reason for each gap, and drafts the fix. Reminders and escalations go to the dealer owner and the regional head.
Can regional heads have their own view?
Yes. Roles decide who sees and approves what, per dealer, region and brand. Head office keeps the one view.
What happens when we pass 50 dealers?
You move to Locus Intelligence Enterprise: the same products, plus governance by region and brand, the worst-10 view, and a managed team that runs it with you.
What does the network audit include?
A score for every dealer, the Maps rank against the top three nearby, whether AI engines name each one, and the top fixes. Free, and the first step of every plan.
Never miss another customer.
Start with a free audit. See what each location is losing, and where.
Profile score, Maps rank against the top 3, and the fixes that matter most.
Or book a demo- Role-based access by region and brand
- Every action logged and reversible
- Nothing customer-facing goes live without approval