Glossary
Call-only ads
A Ads term, defined for businesses with locations.
Ads · AttractDefinition 17 words
Google Search ads whose only action is a phone call, shown on mobile and billed per call.
In practice
They suit businesses where the call is the sale. Pair them with call tracking and make sure the call is answered.
Related terms
Ads runs this per locationGoogle and Meta campaigns for each location with its own budget and radius, and results reported per location.
Read next: Local Services Ads vs Google Ads.
Related
All termsPay per lead or pay per click: a fair comparison and a decision tree.
Guide · Ads · 8 minGoogle Business Profile auditScore one profile or your whole network, free.
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