Glossary

Call tracking

A Desk term, defined for businesses with locations.

Locus Intelligence team
Updated 2 min readDesk · Engage

Definition 22 words

Assigning a phone number per location or campaign so each call can be attributed to the listing or ad that produced it.

In practice

The tracking number forwards to the real line. It lets you count calls by source and see which locations miss them. See call tracking.

Related terms

Click-to-callMissed call text backCall-only adsLead response time
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Read next: Call tracking: how it works and how to set it up.

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Call tracking for local businesses

How it works, DNI, PPC and Google calls, and a setup plan.

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