Glossary
Duplicate listing
A Reach term, defined for businesses with locations.
Reach · AttractDefinition 19 words
A second profile for the same location on the same directory. Duplicates split reviews and confuse maps and engines.
In practice
Keep the verified profile and ask the directory to merge or remove the rest.
Related terms
Reach does this for every locationReach keeps profiles and listings accurate, answers reviews with approval, and tracks rank per location. Free for one location, no card.
Read next: Listings management: how to run it.
Related
All termsWhat it is, which listings matter and how to keep them right.
Guide · Reach · 12 minGoogle Business Profile auditScore one profile or your whole network, free.
Free tool · Reach · 2 minutesAI visibility checkerWhether ChatGPT, Gemini, Perplexity and Claude name you, and who they pick instead.
Free tool · Visibility · 1 minuteNever miss another customer.
Start with a free audit. See what each location is losing, and where.
Profile score, Maps rank against the top 3, and the fixes that matter most.
Or book a demo- Role-based access by region and brand
- Every action logged and reversible
- Nothing customer-facing goes live without approval