Glossary
Radius targeting
A Ads term, defined for businesses with locations.
Ads · AttractDefinition 24 words
Showing ads only to people within a set distance of a location, used on Google and Meta for store visit and local lead campaigns.
In practice
Match the radius to how far customers travel. A dense city location needs a smaller one than a rural dealership.
Related terms
Ads runs this per locationGoogle and Meta campaigns for each location with its own budget and radius, and results reported per location.
Read next: How to set up location-based advertising.
Related
All termsBudgets, radius, landing pages and measurement, in order.
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