Location data accuracy: the right hours, address and phone number everywhere customers look

One location,
one set of facts, everywhere.

Locus Intelligence keeps the hours, address, phone number and services of every location right on Google, Bing, Apple Maps and the directories customers use, from one source, with every change logged and reversible.

One source for every locationEvery change loggedNothing goes live without approval

  • Reach
  • Call tracking
  • Visibility
  • Desk

The problem, in plain sight

Wrong data costs a customer before you know they looked.

A customer reads the hours on a map, drives over and finds it closed. Or calls the number on a directory and reaches a disconnected line. They do not complain. They go to the next name.

Data goes wrong quietly. A holiday schedule, a moved entrance, a closed branch, a new number. Updating it by hand across every directory for every location is the job that never gets finished.

Where location data goes wrong

  • Holiday hours set on one map, missed on three directories
  • A closed branch still listed as open
  • An old phone number on a directory nobody checks
  • The same location listed twice, with different details
  • Categories and services that do not match what the location does

Illustrative patterns. Run the free network audit to see your own.

Location data accuracy

Change it once. Right everywhere.

Ridgeway Auto, 18 service centers, four weeks. Scroll to follow it through.

  1. 01The same center, three answersGoogle says open until 6. Bing says 5. Apple Maps says closed on Saturdays. The center is open until 6, every day.
  2. 02Where the data driftedEleven listings across six directories carry old hours, an old number or a duplicate entry.
  3. 03One source, approved in one tapThe correct data pushed to every directory, duplicates flagged, every change logged.
  4. 04Four weeks laterEvery directory matches, and the next change takes one edit, not eleven.

How it works

Four steps, one source of truth.

01Every listing is checked

Each location is compared across the directories and maps customers use, and the differences are listed.

Reach
02One source is set

The right hours, address, phone number and services are held once per location, and every directory is measured against them.

Reach
03Fixes are drafted

Corrections for every directory are drafted, and you approve before anything goes live. Every change is logged and reversible.

Reach
04Calls are tracked to the right number

Tracked numbers show which listing a call came from, so a wrong number is found by the calls that stop.

Call tracking

FAQ

Location data accuracy, answered.

What is location data accuracy?

Whether the hours, address, phone number, categories and services shown for a location are right on every directory and map customers use.

Which directories are covered?

Google, Bing and Apple Maps, and the other directories and listings customers use. Reach keeps listings and profiles in line.

Can I change something once and have it update everywhere?

Yes. The data is held once per location and corrections are drafted for every directory. You approve before anything goes live.

What happens if something goes wrong?

Every action is logged and reversible.

How do holiday hours work?

Set them for a location, approve, and they are sent to every directory.

Where do I start?

Run the free network audit, which checks every location against the directories and lists the differences.

Never miss another customer.

Start with a free audit. See what each location is losing, and where.

Profile score, Maps rank against the top 3, and the fixes that matter most.

Or book a demo
  • Role-based access by region and brand
  • Every action logged and reversible
  • Nothing customer-facing goes live without approval