Glossary
Performance Max
A Ads term, defined for businesses with locations.
Definition 22 words
A Google Ads campaign type that runs across Search, Maps, YouTube, Display and Gmail from one set of assets, with location goals.
In practice
For locations, set location goals and assets per location so spend follows the places you want customers.
Related terms
Google and Meta campaigns for each location with its own budget and radius, and results reported per location.
Read next: How to set up location-based advertising.
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