Question

What is a network health score?

Short answer 47 words

A network health score is a single number that summarizes how well a group of locations meets the standards set for it, such as profile accuracy, call handling, response times and reviews. It shows leadership where to look first; it does not replace the detail behind it.

The fuller answer

What goes into a network health score

Organizations define the inputs themselves. Common ones are profile accuracy (hours, phone, categories), calls answered, review rating and reply rate, enquiry reply time and how long flagged issues stay open. Four to six inputs is usually enough.

How it is calculated

Each location is scored on every input against its standard, the inputs are weighted by business impact, and location scores roll up into region and network scores. The formula should be written down and shared with the people it scores.

How to read it

Read score and trend together. A low score that is rising needs coaching. A high score that is falling needs a look before it drops. Always show the spread as well as the average, because an average hides a weak bottom group.

Network health score vs accountability score

An accountability score usually describes one location. A network health score summarizes many. Both depend on the standards behind them, and neither is a verdict on its own.

Locus Intelligence Enterprise lets you set the inputs and see the score by region and brand. See also KPIs for a dealer network and multi-location SEO.

InputWhat it showsWhere it comes from
Profile accuracyHours, phone, address and categories match your standardProfile and listing data
Call handlingShare of calls answered, speed, after-hours handlingCall tracking
Review rating and repliesRating trend and share of reviews answeredReview data
Enquiry reply timeHow fast leads are answeredLead inbox or CRM
Issue closureHow long flagged problems stay openEscalation log

Illustrative inputs. You define which ones count and how much each is worth.

How a score gets built
  1. 01Pick measures4 to 6 inputs
  2. 02Set standardsWhat "good" means
  3. 03WeightBy business impact
  4. 04Roll upLocation, region, network
  5. 05ReviewDrill into the detail

Write the formula down and share it with the people it scores.

Read score and trend together
High scoreLow score
Intervene now

Low and sliding. Escalate to the region.

Support

Low but improving. Coach, do not punish.

Investigate

High but sliding. Find the cause before it drops further.

Learn from it

High and rising. Ask what they do differently.

Score fallingScore rising

Mistakes to avoid

  • A black-box formula

    Instead: If dealers cannot see how the score is built, they will not trust it. Publish the inputs and weights.

  • Too many inputs

    Instead: Past six or so, the score blurs. Fewer, clearer measures change behavior more.

  • Using it as the verdict

    Instead: It points to where to look. Check the underlying detail before acting on a location.

Your next steps

Today

  1. List the 4 to 6 measures your network can already track.

This week

  1. Define a standard for each and a simple weighting, then score five locations by hand.

This month

  1. Roll the score out to every location with the formula shared, and review the bottom group weekly.
Locus IntelligenceSee every location, on one dashboard

Locus Intelligence Enterprise covers every location with all products and a managed team, for networks of 50 or more locations.

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Frequently asked questions

What is a good network health score?

There is no universal number. A score is only meaningful against the standard you set and its own trend over time.

How is a network health score calculated?

Each location is scored on agreed measures against a standard, the measures are weighted, and scores roll up by region and network. Locus Intelligence Enterprise lets you set the inputs.

Is it the same as an accountability score?

Similar idea at different levels. An accountability score is usually per location; a network health score summarizes the group.

How often should it update?

Weekly is a practical rhythm for most networks: fast enough to catch problems, slow enough to act on them.

Related questions

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Profile score, Maps rank against the top 3, and the fixes that matter most.

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