Question

What is online reputation management?

Short answer 28 words

Online reputation management is monitoring, replying to and learning from what people say about a business online, mainly reviews, so the picture customers see is accurate and current.

The fuller answer

It covers review sites, social mentions and search results.

For a business with locations, it is done per location. See reputation management and review management software.

The reputation loop
  1. 01MonitorNew reviews
  2. 02RespondEvery one
  3. 03AskRecent customers
  4. 04LearnFix repeat issues
Free tool
Draft a reply

Paste a review and get a reply in your voice.

Review reply generator

Your next steps

Today

  1. List where you are reviewed.

This week

  1. Reply to every unanswered review.

This month

  1. Add a weekly review request habit.
Reach by Locus IntelligenceReach by Locus Intelligence

Reach keeps every location accurate and answers its reviews, per location, with approval before anything posts. Free for one location, no card.

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Related questions

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