Guides, questions, comparisons, free tools and insights for multi-location marketing
Everything we know about getting every location found.
One library for every product. Each guide, question, tool and comparison has one home here, tagged by product, journey stage and industry, so you find it whether you came from Reach, Desk or a search.
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What GEO is, what the engines read, what works, and the weekly routine that keeps a location named.
Guide · Visibility · 20 min readAI visibility checkerFree tool · Visibility · 1 minuteWhat is an AI receptionist?
Question · Desk · 2 minListings management for multi-location brands
Guide · Reach · 10 minThe library.
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A fact on a profile such as wheelchair access, free Wi-Fi or late check-in. Engines read attributes to answer specific questions.
Glossary · Reach · 2 minCitationA mention of a business's name, address and phone number on another site, such as a directory. Consistent citations support local rank.
Glossary · Reach · 2 minDuplicate listingA second profile for the same location on the same directory. Duplicates split reviews and confuse maps and engines.
Glossary · Reach · 2 minGoogle Business ProfileThe free Google listing that controls how a location appears on Search and Maps: hours, photos, reviews, attributes, posts and messages.
Glossary · Reach · 2 minGoogle PostsShort updates published on a Google Business Profile, such as offers, events and news. They expire and are read by engines as recency signals.
Glossary · Reach · 2 minKnowledge panelThe information box Google shows for a recognized entity, built from its profile and other trusted sources.
Glossary · Reach · 2 minListings managementKeeping every directory and map where a location appears complete, consistent and current, including Google, Apple Maps, Bing and review sites.
Glossary · Reach · 2 minLocal packThe three map results Google shows for a local query, with ratings and directions. Also called the map pack or three-pack.
Glossary · Reach · 2 minLocal SEOThe practice of ranking a location for searches with local intent, through its profile, citations, reviews and location pages.
Glossary · Reach · 2 minMCP (Model Context Protocol)An open standard that lets an AI assistant such as ChatGPT or Claude use an outside tool. Reach is available as an MCP server.
Glossary · Reach · 2 minNAP consistencyName, address and phone number matching exactly across every listing. Mismatches lower trust with maps and engines.
Glossary · Reach · 2 minRank gridA map of a location's Maps rank measured from several points around it, since rank changes with where the searcher stands.
Glossary · Reach · 2 minReputation managementMonitoring, replying to and learning from reviews across every site where a location is reviewed.
Glossary · Reach · 2 minReview requestAsking a customer for a review after a visit, by SMS, WhatsApp or email, with a direct link to the right profile.
Glossary · Reach · 2 minReview response rateThe share of reviews a location has replied to. Engines and customers both read replies.
Glossary · Reach · 2 minReview velocityHow many new reviews a location receives per week or month. Recent reviews matter more than the total.
Glossary · Reach · 2 minStore locatorA page or tool on a website that lets customers find the nearest location by address, city or map, with each location's details and a way to act.
Glossary · Reach · 2 minLocation pagesA web page for one location with its own address, hours, services, directions and booking, so search engines and customers can find that location specifically.
Glossary · Reach · 2 minFree audits, one engine.
All free toolsScore, Maps rank, top 3 comparison, fixes. Network mode for many locations.
Run itLocal SEO auditRank grid, listing consistency, reviews and your site's local signals.
Run itAI visibility checkerWhether ChatGPT, Gemini, Perplexity and Claude name you, and who they pick instead.
Check itMaps rank checkerYour Google Maps rank from nine points around one location, no sign-up.
Check a rankProduct resource hubs
One library, one curated page per product.
Every item lives once, here, at its own URL. Each product also has a curated, indexable hub, such as /visibility/resources/, with its own intro and the items tagged for it, so a guide that serves Reach and Desk is never duplicated under either.
Never miss another customer.
Start with a free audit. See what each location is losing, and where.
Profile score, Maps rank against the top 3, and the fixes that matter most.
Or book a demo- Role-based access by region and brand
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- Nothing customer-facing goes live without approval